Vodka Cruiser Originals
Diehard fans wanted to bring back the old Vodka Cruiser flavours. So we did. We designed a new retro product called Originals and launched it on social. Fans voted on their flavour, and shared their favourite party anthems, 90s slang, and retro fashions.
Originals was such a sales hit, it’s now running for its third year.
Branding & Packaging
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