TAC Holiday Enforcement Campaign

For TAC’s holiday enforcement period, we created the Crossroads—a campaign transporting drivers to a surreal junction the moment they consider speeding or drink driving. Because every road leads to either police, injury, or worse, it reinforces a simple truth: during the holidays, every poor driving decision leads somewhere bad.


DRINK DRIVING 45



SPEEDING 45



OOH










PRESS







SOCIAL




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